BSB40701 Certificate IV in Business (Marketing)
Qualification: Certificate IV (AQF)
Training Package: BSB01 Business Services
TAFE NSW Course No: 9775
This course is for people who work or want to work in marketing or who want to gain marketing skills for running a small business. You will learn about marketing principles, marketing research, identifying market opportunities, profiling the market, analysing consumer behaviour, target marketing, and implementing and monitoring the market mix. You will also be able to choose from a range of generic business skills.
Career Opportunities: Assistant to sales, product or marketing manager.
Articulation: When you finish this course you may be eligible to do a variety of Diploma and Advanced Diploma Business courses.
Entry Requirements: Satisfactory completion of Year 12 with a minimum of 10 HSC units (or equivalent statement from another educational authority).
Student Selection: Your application will be assessed using the following selection criteria:
1. Demonstrated need and motivation to undertake the course and relevance of the course to career plans and/or personal goals, based on:
1.1 Relevance of the course to career plans or personal goals (15%).
1.2 Knowledge of the relevant industry and relationship of the course to potential employment (15%),
1.3 Further evidence to support the application (10%).
2. Evidence of ability to complete the course, based on:
2.1 Education and training (20%).
2.2 Work experience, paid and/or unpaid (20%).
2.3 Life and community experience (20%).
Selection Method: Your selection into this course will be based on the information provided on the TAFW NSW Application Form. It will be evaluated using the weightings as shown above.
Competency Units/Modules: Contact the Campus for details.
Applying and Enrolling:
Semester 2, 2008: Places may be available in some units. Contact the campus for details.
Campuses:
Coffs Harbour - Distance learning. Contact Lex Wilkie on (02) 6581 6200.
Port Macquarie - contact Lex Wilkie on (02) 6581 6200.
Applying and Enrolling:
Semester 1, 2009: North Coast Institute application form by 31 October 2008. Late applications may be accepted.
Campuses:
Coffs Harbour - Distance Learning,
Contact Lex Wilkie at Port Macquarie Campus on (02) 6581 6200 to arrange to enrol.
Port Macquarie - Part-time evening, Mondays and Wednesdays, 6.00 pm to 9.00 pm for 36 weeks
or
Flexible/distance learning.
Contact Lex Wilkie on (02) 6581 6200 for more information.
